B-Line

See how we have created a website to increase the client's online exposure and facilitate lead generation

Business Name: B-Line

Business type: Business Services

Background:
• B-Line provide advice and digital media solutions to their business partners.
• They continually monitor developments in the ever-changing field of digital media to ensure customers benefit from the latest technology and techniques in media production, design and delivery.
• B-line are know for constant research and development by their staff that has led to innovative workflows and fast turnaround times.  

Problem:
• Not maximising their presence online
• Lack of online enquires and lead generation
• Not having an eMarketing Plan
• Not having an automatic lead generation into customer realationship management system.
• Need to communicate efficiently with metrics within email marketing.
• Not empowered with technology to manage and control their content.

Solution:
X2-Digital created a digital solution that suited B-Line's needs by:
• Creating an eMarketing Action Plan
• Effective website design strategy's to generate enquires
• Automatic Lead Generation
• Customer Relationship Management System
• Powerful datamining tools
• Content Management System to easily update their website
 
Digital Tools Used:
 
Key Performance Metrics:
• Not published

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